Three words to describe our team? Excited. Exuberant. Experienced.
Wordsmith Rock Star
Purse String Holder
Belle of the Ball
Jill of all Trades
Swiss Army Knife
Relentless Early Riser
Collaborate, sleeves up
We just get geeked about this stuff, and when you meet us, it shows. This is a roll-your-sleeves-up culture of collaboration. Here you’ll find egos checked at the door and hearts focused on the idea. Together our core team of integrated experts has honed more than 100+ years of experience in experiential, promotional and sports marketing, PR, and digital. Each of us brings something unique to the table, and we feast upon it. You won’t find a better bunch of collaborators, integrators, agency partners or experiential magic makers in the business—and we can’t wait to meet you.
With nearly 30 years of marketing experience since her start at Leo Burnett, Dee’s passion for advertising has only gathered strength. Her multi-disciplinary background embraces traditional advertising, media planning and sales, sports marketing, trade marketing, retail and promotion, and event and buzz marketing.
In 1994, Dee co-founded Stern Hall, a national event marketing agency. In 2005, she introduced her experiential boutique marketing shop, Hall Event Group, to FCB—augmenting traditional offerings with cutting-edge, award-winning experiential and buzz marketing.
Dee led integration efforts for the agency, and was tapped to grow the agency’s experiential, event and sponsorship business—overseeing the expansion of 361 Experiential, and rebranding to FCBX.
Dee is a board member of the PMA, and has been featured in Mediaweek, Brandweek, Event Marketer Magazine, and Direct Marketing News.
Over the past 16+ years Jeannine has planned and managed experiential campaigns for a variety of clients—balancing project based programs and business development simultaneously.
Her get-it-done mentality, natural authenticity and ability to multi-task have made her the operational lynchpin of FCBX and a thought leader in experiential marketing.
Jeannine began her career in B-to-B sales, but was drawn to the visceral nature of experiential marketing. As Director of Marketing for a local Chicago start-up manufacturer, she put her experiential planning and management to the test, handling grassroots events, charity events, golf outings, trade shows and sponsorships. She later joined Chicago-based event marketing agency Stern Hall, where she was exposed to experiential in a different way…at retail.
Since then, her ever-growing expertise in “retailtainment” and on-the-lot retailer events has helped our clients successfully launch several brands and new product.
Leslie brings 12 years of marketing, sponsorship, event management and consumer promotion experience to the team. Leslie is dedicated to building clients’ brands and measurably impacting their business through fully integrated, strategic experiential platforms.
Leslie spent 3 years as Senior Regional Manager with FCB on the John Deere business, where she developed strategic marketing plans for 32 markets that combined broadcast, retail and consumer promotions, sponsorship and media merchandising.
Previously part of Integer Group, Leslie managed Field Marketing and Brand Promotions for Coors Brewing Company. Her extensive client management, media and sponsorship expertise provide a strong background executing partnerships, events and experiential marketing programs.